Offers users the opportunity to step confidently into the world of international business, being operational and effective in French. Using a fictional scenario, following three French graduates through their careers, the user will make rapid progress, discovering the ins and outs of the French speaking business world on both sides of the Atlantic: marketing, profitability studies, industrial disputes, commercial negotiations, financing etc. The approach to study is entertaining and underpinned by numerous exercises, both lively and varied, which are the essential tools of assessing knowledge. Multimedia package including 4 audio CDs also available.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.