J-PHONE is a mobile phone company providing end-to-end solutions right from purchasing to ultimate delivery to customers. The main goal of J-PHONE is to provide quality based services to the customers at an affordable price. J-PHONE will ensure that all of its phones are prepared in a radical engineered environment under the supervision of J-PHONE’s management.J-PHONE will be owned by Mr JOHN. I am a communicator & entrepreneur with a vision of opening a new mobile phone company in PENTOVIL village, a small village in Finland, from where NOKIA has started its business operations. It would be my head office. And from here I will start my business set of actions.This marketing Plan is quite inspiring, satisfying, knowledge gaining and academically rewarding. In today’s world, people anticipate more functions to be present in their mobile phones rather than mere calling and messaging from them. The smart phones should actually be smart in action; like a high mega pixel camera or amplified music player or even a n advanced computer. Exploiting this point, J-PHONE a new smart phone company and prepared to release J-PHONE in EUROPEAN market in July 2013. Our marketing plan is targeted on the launch of J-PHONE in a European market. We intend to obtain 5-6 percent of European Smartphone market shares by the year 2014. This plan is intended to help J-PHONE COMPANY to figure out marketing encouragement, price and supply strategy so that it can enter and firmly establish them in the European mobile arena, and to make J-PHONE COMPANY to succeed in the fiercely brand competition. Within this marketing strategy, latest European mobile ambience will be studied and potential consumers of J-PHONE will be explored; Strength and weakness of the respective product will be bruised and also opportunities and threats in the market will be analyzed; Risks in launching J-PHONE will be predicted and relevant strategies will be put forth. J-PHONE is a mobile phone company providing end-to-end solutions right from purchasing to ultimate delivery to customers. The main goal of J-PHONE is to provide quality based services to the customers at an affordable price. J-PHONE will ensure that all of its phones are prepared in a radical engineered environment under the supervision of J-PHONE’s management. J-PHONE will be owned by Mr JOHN. I am a communicator & entrepreneur with a vision of opening a new mobile phone company in PENTOVIL village, a small village in Finland, from where NOKIA has started its business operations. It would be my head office. And from here I will start my business set of actions. In this regard, many organized as well as unorganized mobile phone companies are providing android based smart phones but their costs are higher. So, Good smart phones at affordable price are the benefits which such individuals are always seeking. By taking the advantage of this opportunity and need, J-PHONE will reap fruits from the huge potential in this sector. Pinson, Linda. (2004).
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