This special 5th Canadian edition of the bestselling Selling Destinations: Geography for the Travel Professional offers a fresh approach to destination geography. It argues that geography provides the foundation for the entire travel, tourism and hospitality industries and that travel professionals need to know not just the facts about places, but also how to sell them to the traveling public.
Selling Destinations features:
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Marc Mancini brings a wealth of hands-on, real-world industry experience and is one of the industry's most successful and in-demand consultants and curriculum designers. He is the former Chairman of the Travel and Hospitality Departments at West Los Angeles College. His client list includes Marriott, CLIA, Holand America Line, AAA, Norwegian Cruise Line and the Hawaiian Visitors and Convention Bureau. It's estimated that his training programs have reached over 300,000 travel professionals. He was also well known in another field. He is a graduate of the University of Southern California's prestigious cinema department and served for many years as a film critic for Film Comment and Rolling Stone. Dr. Mancini was named "Educator of the Year" by the International Society of Travel and Tourism Educators and, in 2010, received ASTA's Diamond Award as one of the seven most distinguished travel professionals in the history of Southern California. Dr. Mancini has authored eight books, produced and hosted 32 videos, created dozens of online training programs and published over 300 articles. His works have been syndicated by the Los Angeles Times and he has appeared on CNN, ABC's Good Morning America and Showtime. He holds a BA degree from Providence College and an MA, MS, and Ph.D. from the University of Southern California.
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Zustand: New. Über den AutorrnrnDr. Marc Mancini brings to Access a combination of academic analysis and a wealth of real-world industry experience. He began his career as a tour manager at 17 and became one of the industry s most successful and in-deman. Artikel-Nr. 448463212
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