Platform disruption is the new game in town. The global economy is restructuring around super-corporations running modern business platforms causing older companies and incumbents to feel the chill wind of disruptive competition. Companies that fail to adapt to the platform shift are disappearing, while those that do are reshaping their fortunes and securing monopoly positions.
Where are you in platform transformation?
How can you improve your chances for success?
Platform, disruption and innovation expert Haydn Shaughnessy answers these questions and more in Shift: A Leader's Guide to the Platform Economy. Shaughnessy explains how recent changes toward platforms have impacted all levels of business, from new employees to seasoned executives, to freelance entrepreneurs and small business owners.
Part One explains how the platform created the current turbulence in enterprise operating models.
Part Two explains how successful companies adapt to a new way of doing business built around the platform.
Part Three focuses on the individual by explaining how the changing economy and disrupted business models impact people, their careers and livelihood. Most importantly, this part identifies the skills and abilities required to thrive in a platform economy and the threat to Government authority of super platforms that choose their own terms of trade.
Shift is critical reading on the platform revolution. To ensure you and your company are adapting appropriately in uncertain times you need to understand the new business platform. Whether you are a business leader or an employee, a freelance or small business owner you are sure to find unique value in the insights from Shaughnessy's observation on an economy in flux.
"A scholarly look at how technology has radically transformed the world of commerce, coupled with advice for how to navigate this new landscape ... Shaughnessy diagnoses these changes and recommends how businesses, individuals, and governments can become more nimble, acclimating themselves to a new world characterized by "constant flux." -Kirkus Review
If you liked Platform Scale and Platform Revolution by Sangeet Paul Choudary, or The Second Machine Age by Erik Brynjolfsson and Andrew McAfee, then you will love SHIFT!
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"Shift tells us everything we wanted to know about the emerging digital economy but were afraid to ask. It gives a uniquely comprehensive and deep explanation of emerging leadership and management practices. Among many other important contributions to our understanding of economic change, it shows how the practice of strategic options building can help position companies in a time of uncertainty and provides insights into the new tools of managing complexity."
- Stephen Denning, author, The Leader's Guide to Radical Management
"Shift shines a light through all of the hype around driving and surviving disruptive change in business today. It is an engaging and thought-provoking read.."
- Amar Hanspal, senior vice president, IPG Product Group, Autodesk
"To transform anything, start by changing your lens. Shift by Haydn Shaughnessy is a must-read lens-changer for innovation junkies everywhere."
- Saul Kaplan, founder and chief catalyst, Business Innovation Factory
"Shift is mandatory reading for anybody who wants to move beyond the tactics of enterprise innovation. Haydn has done a tremendous job in contextualizing innovation by elastic and fluid enterprises that have the capabilities to move at rocket speed in today's fast moving disruption environment. The chapters on innovation capabilities, platform thinking and externalisation represent some of the most refreshing reflections and insights of the last decade. With Shift, Haydn has positioned himself in the same league as Clayton Christensen."
- Peter Vander Auwera, co-founder, Innotribe
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