Collection of over 70 quick, to-the-point articles by top experts in sales training field. Covers all aspects of selling from prospecting and cold calling to presentations, negotiation and closing. Advice is real-world not trendy or theoretical. Deliberately contains counterintuitive and sometimes even conflicting advice so readers can figure out what works best for them. Written for salespeople, sales managers, small business owners, and entrepreneurs.
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Editor Michael Dalton Johnson is a successful entrepreneur with over 30 years of business leadership. Among his many business activities, he is publisher of SalesDog.com, a website for sales professionals. Among his accomplishments, he has taken a small publishing company from three employees and two products to a multinational corporation with hundreds of employees and over 100 products. He has founded several successful businesses and published hundreds of magazine and newspaper articles.
Powerful and Innovative Ways to: Ignite Buyer Interest in Seconds Listen Your Way to Sales Success Negotiation Like the Pros and Win Big Create Unforgettable Presentations that Sell Overcome stalls, Beat the Price Objection and Close the Deal!
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