Through thoughtful commentary and contemporary examples, this book explores how design-led merchandise can align material, message and purpose into objects people genuinely want to keep.
Merchandise has always been branding’s quiet companion ― from political badges and oil company road maps to the now-ubiquitous tote bag. Yet in a digital-first world, it was often reduced to the forgettable giveaway. This book argues that those days are over. Today, merchandise has re-emerged as a powerful and intimate marketing channel. Physical, tactile and enduring, it places brands directly into people’s hands and daily routines. When approached with intention, merch becomes more than decoration – it becomes strategy: reinforcing identity, expressing values and building emotional connection through repeated use.
Merch: We Love Our Customers boasts eight distinct cover designs, each adorned with a unique image.
Please note, orders will be fulfilled at random and a variety of jackets is not guaranteed.
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Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
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Zustand: New. 2026. 1st Edition. paperback. . . . . . Books ship from the US and Ireland. Artikel-Nr. V9781915392152
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Paperback. Zustand: Brand New. 200 pages. 7.48x0.87x10.04 inches. In Stock. Artikel-Nr. __1915392152
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Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - Through thoughtful commentary and contemporary examples, this book explores how design-led merchandise can align material, message and purpose into objects people genuinely want to keep. Merchandise has always been branding's quiet companion - from political badges and oil company road maps to the now-ubiquitous tote bag. Yet in a digital-first world, it was often reduced to the forgettable giveaway. This book argues that those days are over. Today, merchandise has re-emerged as a powerful and intimate marketing channel. Physical, tactile and enduring, it places brands directly into people's hands and daily routines. When approached with intention, merch becomes more than decoration - it becomes strategy: reinforcing identity, expressing values and building emotional connection through repeated use. Merch: We Love Our Customers boasts eight distinct cover designs, each adorned with a unique image. Please note, orders will be fulfilled at random and a variety of jackets is not guaranteed. Artikel-Nr. 9781915392152
Anzahl: 2 verfügbar
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