Strategic Partnering: Remove Chance and Deliver Consistent Success - Hardcover

Bardin, Luc

 
9781911583875: Strategic Partnering: Remove Chance and Deliver Consistent Success
Hardcover
ISBN 10: 1911583875 ISBN 13: 9781911583875
Verlag: URBANE PUBN, 2018

Inhaltsangabe

Strategic Partnering : Remove chance and deliver consistent success is designed to take the guesswork out and provide you with a ground-breaking and fully encompassing system of rules and processes, to make your partnering strategy a vitally important and transformational reality. Supported by invaluable insights from a wealth of senior leaders across a range of leading global organizations, the book introduces a comprehensive and practical new model of demonstrated methodologies, to remove chance from the partnering process and help you target 100 per cent success. Whether you are a government official, board member, CEO, senior executive, account or procurement leader, marketer or a manager involved in value added relationships within your organization, then this book could be the 'vade mecum' to the development of your successful strategic partnering strategy and prove deeply 'transformational' to the way you think about, run and create value in your organization or business.

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Über die Autorin bzw. den Autor

Luc Bardin advises blue chip companies, governments and academic institutions on their brand, marketing and partnership strategies. Prior to this, he was group vice president for 12 years in BP and notably group chief sales and marketing officer, CEO of multiple global branded businesses and a member of the BP Downstream ExCo. Luc is an adjunct professor and member of the advisory board of the strategic marketing MSc at Imperial College Business School.

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Verlag
URBANE PUBN
Erscheinungsdatum
2018
Sprache
Englisch
ISBN 10 
1911583875
ISBN 13 
9781911583875
Einband
Gebundene Ausgabe
Anzahl der Seiten
288
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

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9780749468804: Strategic Partnering: Remove Chance and Deliver Consistent Success

Vorgestellte Ausgabe

ISBN 10:  0749468807 ISBN 13:  9780749468804
Verlag: Kogan Page Ltd, 2013
Hardcover