The British Tradition: Simpson Style - Hardcover

Inhaltsangabe

Simpson Piccadilly is a store uncompromisingly modern, and yet a building with a modernity that is timeless. Throughout its sixty years it has offered men and women clothes and accessories that are in the main-stream of the British tradition of quality, and yet are always in the forefront of modern style. David Wainwright tells us in vivid detail from contemporary records how Alexander Simpson, heir to the Simpson tailoring empire, recruited the leading modern architect of the thirties, Joseph Emberton, to create an up-to-date store, employing great designers and publicists such as László Moholy-Nagy, Sir William Crawford and Ashley Havinden. Proud to hold the Royal Warrants to the Queen, the Duke of Edinburgh and the Prince of Wales, Simpsons has numbered among its customers many of the great names of public life, sport, and the arts - Earl Mountbatten, Field Marshals Montgomery and Slim, John Wayne, Bing Crosby, Frank Sinatra, Brigitte Bardot, Lana Turner, Joan Collins, Cliff Richard, Geoffrey Boycott, Ursula Andress, Roger Moore, Frank Bruno, Clive Anderson, Michael Caine - to name but a few. Complementing the life of the Store, the book illustrates, as if in another dimension, the fashion trends over the century. The drawings of Max Hoff and other artists are used to show the subtle changes over the period in men's and women's evening wear, town and country, sporting and holiday styles. Over 200 colour pictures with Madeleine Ginsburg's captions illustrate the emergence of the British tradition over the last sixty years- a clothes sense increasingly so popular around the world.

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