A Natural Way of Business: How Frank Ranieri, Theodore Kheel, Oscar de la Renta & Julio Iglesias Helped Transform an Island Economy: How Frank ... An Unusual Partnership in Sustainable Tourism - Softcover

In te summer of 1972, The Wall Street Journalcarried a front-page article by Jonathan Quitney poking fun at a fledgling resort on the east coast of the Dominican Republic. The thirty square miles of the then undeveloped land had been purchased bya group that included several notable Americans involved in labor and management, more as a lark than serious investment.

In 1994, some 22 years after Quitney's jibe, The Wall Street Journal carried an account of the transformation of te land nder the headline "Jeers turn to Cheers."

This book is an account of that transformation. In the words of President William Jefferson Clinton, this is "An important example of what can be achieved by people who are concerned with helping others as well as making a profit - I encourage you to read this book and learn for yourself how it all happened."