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ArcView GIS Means Business: Geographic Information System Solutions for Business

 
9781879102514: ArcView GIS Means Business: Geographic Information System Solutions for Business

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A behind-the-scenes look at how some of America's most successful companies have used ArcView GIS software from ESRI to uncover market opportunities, evaluate new locations, make sense of survey data, target likely newspaper subscribers, track delivery vehicles in real time and put maps of the Internet.

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A behind-the-scenes look at how some of America's most successful companies have used ArcView GIS software from ESRI to uncover market opportunities, evaluate new locations, make sense of survey data, target likely newspaper subscribers, track delivery vehicles in real time and put maps of the Internet.

Reseña del editor

Written for both business managers and GIS professionals, this guide reveals the ways that GIS can revolutionize the effectiveness of the 21st-century business enterprise. Demonstrating how a wide variety of businesses and business-related organizations such as chambers of commerce and commerce-friendly cities are using GIS to bolster the bottom line, detailed case studies analyze companies that overcame obstacles to profitability and efficiency by using the geographic and spatial analysis provided by GIS technology. As the technology has expanded, so have the number and diversity of companies that demand GIS capabilities. Such industries include real estate firms, insurance companies, food distributors, and casinos -- all applying GIS solutions to logistics, marketing programs, and supply chain issues.

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Harder, Christian
Verlag: ESRI, Incorporated, 1999
ISBN 10: 187910251X ISBN 13: 9781879102514
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Anbieter: Better World Books, Mishawaka, IN, USA

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Zustand: Very Good. Pap/Cdr. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. 39417104-6

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