Business in Context: An Introduction to Business and Its Environment (Business in Context Series) - Softcover

Inhaltsangabe

Business in Context provides an introduction to the key activities of business placed within a managerial, organizational and environmental context. Offering a dynamic and contemporary global perspective on business, key issues are debated and supported by practical cases from well-known international companies. The latest edition of David Needle's successful text has been thoroughly revised and rewritten with increased emphasis on globalization, updated and additional cases, and web support material for students and lecturers.

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