Strategy Synthesis: Blending Conflicting Perspectives to Create Competitive Advantage - Softcover

Meyer, Ron; De Wit, Bob

 
9781861523174: Strategy Synthesis: Blending Conflicting Perspectives to Create Competitive Advantage

Inhaltsangabe

This is a streamlined version of De Wit and Meyer's text, "Strategy: Process, Content, Context". It contains a range of key articles with text contextualizing the debates around key issues, allowing a wider range of views to be explored within each debate. Each chapter includes a short case with introductory editorial text.

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Reseña del editor

This is a streamlined version of De Wit and Meyer's text, "Strategy: Process, Content, Context". It contains a range of key articles with text contextualizing the debates around key issues, allowing a wider range of views to be explored within each debate. Each chapter includes a short case with introductory editorial text.

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