Richard Lewis provides a truly global and practical guide to working and communicating across cultures, explaining how our own culture and language affect the ways in which we organise our world, think, feel and respond, before going on to suggest both general and specific ways of making our influence felt across the cultural divide.
A greater understanding of what makes other people tick will enable managers to ensure that their policies and activities exploit cultural synergies and make the right appeal to their chosen market.
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Richard D. Lewis is chairman of Richard Lewis Communications, an international institute of crosscultural and language training.
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Paperback. Zustand: Very Good. When Cultures Collide: Leading Across Cultures: Managing Successfully Across Cultures This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Artikel-Nr. 7719-9781857880878
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