How to Set up & Run a Fashion Label 2nd edition - Softcover

Meadows, Toby

 
9781856698931: How to Set up & Run a Fashion Label 2nd edition

Inhaltsangabe

No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to find the money to finance it all. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.

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Über die Autorin bzw. den Autor

Toby Meadows is a Director of Three's Company Creative Consultancy, providing services to the fashion industry, and a Director of the womenswear label Belle & Bunty. He is a fashion business consultant and a visiting lecturer at the London College of Fashion. He writes and delivers, internationally, short courses for professional development within the fashion sector. He also acts as a consultant to the Center for Fashion Enterprise in London, working with the next generation of talented designers.

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