Part of "100 Ideas that Changed..." series, this book demonstrates how ideas defined graphic design, and how those ideas have manifested themselves in objects of design. It includes coverage that ranges from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); and, more.
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Steven Heller is the co-chair of the MFA Designer as Author program and co-founder of the MFA in Design Criticism program at SVA, New York. For 33 years he was an art director at the New York Times. He is editor of AIGA VOICE and contributing editor to Print, Eye, Baseline and I.D. magazines. He is the author of more than 120 books on design and popular culture. He is the recipient of the 1999 AIGA Medal for Lifetime Achievement. Véronique Vienne has worked at a number of US magazines as art director, and is the author of The Art of Doing Nothing and The Art of Imperfection. A frequent contributor to Graphis and Metropolis magazines, she lives in Paris.
Part of "100 Ideas that Changed..." series, this book demonstrates how ideas defined graphic design, and how those ideas have manifested themselves in objects of design. It includes coverage that ranges from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); and, more.
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