The first comprehensive monograph on the forgotten radical innovator of color photography and mythic, surreal portraiture
The British photographer Yevonde was a businesswoman and tireless creator; as an innovator committed to color photography when it was not considered a serious medium, her work is significant in the history of portrait photography. Yevonde’s portraits embody glorified tradition countered with a desire for the new; her most renowned body of work is a series of women dressed as goddesses posed in surreal tableaux from the 1930s. Yevonde championed photography during a time when there were few women photographers working professionally, and this book tells the story of her life, her works and her 60-year career.
Yevonde: Life and Colour brings the photographer’s works together for the first time in 20 years. With an abundance of reproductions, and featuring previously unpublished works, the book showcases her experimentation with a range of techniques and genres including color photography, portraiture, still lifes, solarization and the Vivex color process, and repositions her as a key modern artist of the 20th century. It also provides in-depth context for Yevonde’s images, considering their aesthetic and mythic references.
Yevonde (1893–1975), also known as Madame Yevonde, was a London-based photographer of portraits and still lifes whose motto was "be original or die."
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Clare Freestone is Curator, Photography, at the National Portrait Gallery, London. Recent publications include Photographs in Dialogue UAE – 1971 – UK (2020) and Ida Kar: Bohemian Photographer (2011), with contributions made to Love Stories: Art, Passion & Tragedy (2020).
Pamela G. Roberts is a researcher and curator. Recent publications include Alvin Langdon Coburn (2015) and A Century of Color Photography (2008), with contributions made to Madame Yevonde: Be Original or Die (1999).
Susanna Brown is a photography curator who previously worked for the Victoria & Albert Museum, London. Recent publications include Tim Walker: Wonderful Things (2019) and Horst: Photographer of Style (2014).
Lucinda Gosling is Head of Sales & Research at Mary Evans Picture Library. Recent publications include John Hassall: The Life and Art of the Poster King (2021), Great War Britain: The First World War at Home (2014) and Brushes and Bayonets: Cartoons, Sketches and Paintings of World War I (2008), with contributions made to Art of Feminism (2019).
Lizzie Broadbent has worked with teams for over 25 years in complex business, consulting and non-executive roles. Her blog, Women Who Meant Business, tells the stories of business women working in the late nineteenth and early twentieth centuries.
Georgia Atienza is Assistant Curator, Photographs (Acquisitions and Collections), at the National Portrait Gallery, London. Contributions made to recent publications include Love Stories: Art, Passion & Tragedy (2020), Ida Kar: Bohemian Photographer (2011) and The Virginia Woolf Bulletin (Issue No. 21, January 2006).
Yevonde (1893–1975) was a businesswoman and tireless creator, as an innovator committed to colour photography when it was not considered a serious medium, her work is significant in the history of British portrait photography. Yevonde championed photography during a time where there were few women photographers working professionally, and this book tells the story of her life, works, and 60-year career.
Yevonde: Life and Colour brings the photographer’s works together again for the first time in 20 years and features previously unpublished works. This book showcases her experimentation with a range of techniques and genres including colour photography, portraiture, still-lifes, solarisation, and the Vivex colour process, and repositions her as a modern artist of the twentieth century.
This highly illustrated publication provides in-depth context to Yevonde’s images, considering their aesthetic and mythic references. Yevonde’s portraits embody glorified tradition countered with a desire for the new. Her most renowned body of work is a series of women dressed as goddesses posed in surreal tableaux from the 1930s.
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First Edition. Fine copy in illustrated boards. Slightest suggestion only of dust-dulling to the spine bands and panel edges. Well-preserved overall. Physical description; 240 pages : chiefly illustrations (chiefly color) ; 31 cm. Notes; Published to accompany the exhibition Yevonde: Life and Colour, National Portrait Gallery, London, 22 June to 15 October 2023; Laing Art Gallery, Newcastle, 4 November 2023 to 14 April 2024. Exhibition sponsored by CHANEL. Includes bibliographical references (pages 230-231). Contents; Director's foreword / Nicholas Cullinan -- A note from Chanel / Yana Peel -- Yevonde: true original / Clare Freestone -- Yevonde in print / Lucinda Gosling -- Studio -- Goddess of photography: Yevonde's self-portraits / Magdalene Keaney -- Yevonde & Vivex: The 1930s in colour / Pamela Glasson Roberts -- Colour -- Royal patronage -- Yevonde's "Goddesses" / Lizzie Broadbent -- Beyond beauty & myth: Goddesses made real / Lizzie Broadbent -- RMS Queen Mary -- 'A sprinkling of still-life phantasies' / Georgia Atienza -- Modern women: Domesticity & allure / Clare Freestone -- Solarisation / Clare Freestone -- 'Some distinguished women' -- 'Only a future!' Yevonde's legacy & influence / Susanna Brown -- Chronology. Subjects; Yevonde, Madame (1893-1975) Exhibitions. Portrait photography Exhibitions. Photography, Artistic Exhibitions. Freestone, Clare. National Portrait Gallery (Great Britain). 1 Kg. Artikel-Nr. 473765
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