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Inhaltsangabe
Sales managers are trained - not born. This book is designed to meet that training need. Written for those about to take on new responsibilities, perhaps as a first major career step, it will also help existing managers who seek to extend their role and performance. The "First-time Sales Manager" deals with a range of topics including: managing, not selling - the differences between sales management and selling, dealing with bosses, colleagues and staff, administration, computers and sales planning; what a sales manager does and how to do it well - interviewing, training, leadership, motivating; controls, reports and records, monitoring the competition and business planning; marketing and strategic direction - basic marketing principles, pricing, product development, packaging, promotions, exhibitions; and how to handle problems - personal, ethical, and legal. The book is fully supported with check-sheets, working documents and useful exercises.
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Sales managers are trained - not born. This book is designed to meet that training need. Written for those about to take on new responsibilities, perhaps as a first major career step, it will also help existing managers who seek to extend their role and performance. The "First-time Sales Manager" deals with a range of topics including: managing, not selling - the differences between sales management and selling, dealing with bosses, colleagues and staff, administration, computers and sales planning; what a sales manager does and how to do it well - interviewing, training, leadership, motivating; controls, reports and records, monitoring the competition and business planning; marketing and strategic direction - basic marketing principles, pricing, product development, packaging, promotions, exhibitions; and how to handle problems - personal, ethical, and legal. The book is fully supported with check-sheets, working documents and useful exercises.
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First-time Sales Manager
Verlag:
Management Books 2000 Ltd, 2002
ISBN 10: 1852523972
ISBN 13: 9781852523978
Gebraucht
Softcover
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. wbs3984005903
Anzahl: 1 verfügbar
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First-time Sales Manager
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. First-time Sales Manager This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9781852523978
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First-time Sales Manager
Anbieter: Bahamut Media, Reading, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 6545-9781852523978
Anzahl: 1 verfügbar