“It is very accessible and engaging… in constant dialogue with the concerns of average students. Difficult issues are introduced in an accessible way with a lot of concrete examples.” (Klaus Nielsen 2014-10-01)
"This is a well structured, comprehensive yet student friendly book that will certainly help business students understand and navigate with much greater clarity the complex phenomenon of research methods. I would recommend this valuable resource to any student who needs to undertake an undergraduate business research project."(Emanuel Gomes)
"I have hardly ever seen anybody else as passionate as John Beech while lecturing about scientific methods to sports management research at our University of Applied Sciences Kufstein in Austria. I truly believe that this book – based on his tremendous knowledge and experience - will be a perfect companion for undergraduate students doing their research projects or theses."(Robert Kaspar) Reseña del editor:
Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from the very beginning to the very end.
Templates and checklists from the book are also available for download at the Doing Your Business Research Project companion website at study.sagepub.com/beech
This interactive guide is ideal for all Business and Management students about to complete a research project or dissertation.
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