Events Management (CABI Tourism Texts) - Softcover

 
9781845936822: Events Management (CABI Tourism Texts)
Softcover
ISBN 10: 1845936825 ISBN 13: 9781845936822
Verlag: CABI Publishing, 2010

Inhaltsangabe

Event management studies are fast growing in popularity, covering a diverse range of activities such as music and film festivals, concerts, sporting events and conferences. This textbook gives a broad and practical coverage of the major themes in events. Outlining both the historical developments and current state of the industry, while also taking into account wider political and cultural issues, the book covers the different elements of planning, project management, health and safety, funding, operations, human resources, marketing and logistics that are vital for successful management. Critical issues such as impacts, sustainability and legacy of events are also discussed. Supported by international case studies and review questions, Events Management provides a current and up-to-date view of the industry in this field.

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Über die Autorinnen und Autoren

Peter Robinson is Head of the Centre for Tourism and Hospitality Management at Leeds Beckett University. Prior to entering academia Peter gained experience in the public, private and voluntary sectors within tourism, hospitality and events management, including senior management roles with The National Trust and Derby University as Tourism Projects Manager overseeing a range of EU funded business support projects. Peter has worked as a business development consultant (mainly within the leisure sector) with a number of high profile clients across the UK. Peter has gained experience developing businesses in the tourism, events, automotive, retail and IT sectors. He is currently a Trustee of the Carpet Museum in Kidderminster and Elvaston Castle and Gardens Trust.He is a Member of The Tourism Society and The Tourism Management Institute, and a fellow of the Higher Education Academy The Institute for Travel and Tourism Management (and a member of the ITT Education an Training Committee). Peter is a Principal Fellow of the Higher Education Academy

Debra Wale is at University of Wolverhampton, UK.

Geoff Dickson is at AUT University, New Zealand.

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Verlag
CABI Publishing
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
1845936825
ISBN 13 
9781845936822
Einband
Taschenbuch
Anzahl der Seiten
256
Herausgeber
Robinson Peter, Wale Debra, Dickson Geoff
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
preigu
mail@preigu.de

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