Verwandte Artikel zu Advertising Law and Regulation

Advertising Law and Regulation - Hardcover

Crown, Giles; Bray, Oliver; Earle, Rupert

 
9781845924515: Advertising Law and Regulation
Hardcover
ISBN 10: 1845924517 ISBN 13: 9781845924515
Verlag: Bloomsbury Professional, 2010

Inhaltsangabe

This invaluable guide focuses specifically on advertising law and the myriad rules controlling the advertising industry. It covers all aspects of the law as it affects advertising, from European legislation and copyright law to libel and obscenity laws. It clearly explains the UK laws, statutes, and self-regulatory codes that govern advertising, along with sections given to the specific issues affecting television, radio, and cinema. The new second edition takes on a more practical andÃ?Â?Ã?Â?user-friendly structure, with updated and expanded coverage of contract law, breach of confidence, copyright, and data protection. It contains new material covering cosmetics and surgery advertising, ambush and ambient marketing, new media marketing, branded content, and transport, as well as a new chapter on gambling, covering the changes and development brought about by the UK's Gambling Act 2005.

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Über die Autorinnen und Autoren

Giles Crown is Partner at Taylor Wessing specialising in intellectual property, media,
data privacy, reputation management, regulatory and dispute work. He represents a
wide range of clients, with a particular focus on the creative, media and tech sectors, major advertisers and brands. He is an accredited mediator, and is Independent Vice-Chair of the Internet Watch Foundation (IWF).



Oliver Bray is Senior Partner at Reynolds Porter Chamberlain LLP (RPC) and a renowned specialist in advertising and marketing law, having worked with agencies and major brand owners all his career, including those in retail, publishing, technology, and media. He is an editorial board member of Digital Business Lawyer and Entertainment Law Review.

Rupert Earle is Partner and Head of Media Litigation at Bates Wells. He has specialised
in media, public/regulatory, advertising, and consumer law issues, both in and out of
court, for 30 years. He is a trustee of the History of Advertising Trust.

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Verlag
Bloomsbury Professional
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
1845924517
ISBN 13 
9781845924515
Einband
Gebundene Ausgabe
Auflage
2
Anzahl der Seiten
980
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar