Strategic Management: Awareness And Change: Awareness, Analysis and Change - Softcover

Thompson, John L.; Martin, Frank

 
9781844800834: Strategic Management: Awareness And Change: Awareness, Analysis and Change
Softcover
ISBN 10: 1844800830 ISBN 13: 9781844800834
Verlag: Cengage Learning EMEA, 2005

Inhaltsangabe

Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.

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Verlag
Cengage Learning EMEA
Erscheinungsdatum
2005
Sprache
Englisch
ISBN 10 
1844800830
ISBN 13 
9781844800834
Einband
Taschenbuch
Auflage
5
Anzahl der Seiten
873
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Buchpark GmbH
gpsr@buchpark.de

Krügerweg 1
Trebbin
Brandenburg
14959
Deutschland