INT2 HIGHER BUS MNGMNT NOTES 2 ED - Softcover

Inhaltsangabe

This popular title has been completely updated to reflect the new Arrangements introduced for the 2005/06 course. In addition to comprehensive coverage of key areas to consolidate and enhance understanding, quick questions and differentiated exam-style questions at the end of each chapter sharpen exam technique.

Use the case studies to broaden subject knowledge, whilst a full glossary makes reference quick and easy.

Contents

Chapter 1: Business in contemporary society

· Cycle of business

· Factors of production

· Sectors of business activity

· Private sector organisations

· Non-profit making organisations

· Publicly-funded organisations

· Objectives

· Stakeholders

· Role of enterprise and the entrepreneur

· Franchising

· What is a manager?

· Sources of finance

· Sources of assistance

· Methods of growth

· Internal business environment

· External business environment

· Changing business environment

Chapter 2: Business information and ICT

· Sources of information

· Types of information

· Value of information

· Uses of information in business

· Types of ICT

· Costs and benefits of ICT

· Business software

· Uses of ICT

· Effects of ICT

Chapter 3: Decision-making in business

· Types of decisions

· Mission statement

· Decision-making process

· Role of managers in decision-making

· Influence of stakeholders on decision-making

· SWOT analysis

· Costs and benefits of POGADSCIE and SWOT

· Why is effective decision-making difficult?

· What do quality decisions depend on?

· Other decision-making techniques

Chapter 4: Internal organisation

· Types of organisational groupings

· Organisation charts

· Formal organisational structure

· The role and responsibility of management

· Organisational relationships

· Changes in organisational structure

· Empowerment

· Corporate culture

Chapter 5: Marketing
Chapter 6: Operations
Chapter 7: Financial management
Chapter 8: Human resource management
Chapter 9: Key terms and solutions

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