Playing to Win: 10 Steps to Achieving Your Goals - Softcover

Über die Autorin bzw. den Autor

Karren Brady is known as the first lady of football. She has packed a lifetime into her short career, starting off in radio at the tender age of 18 and after a brief spell at Saatchi & Saatchi, joined David Sullivan's Sports Newspapers in 1988 where she became a director at the age of 22. The following year, she persuaded David Sullivan to acquire Birmingham City Football Club from the administrators, and took over the running of the business. When the company floated on the AIM in 1997, she became the youngest ever female Managing Director of a UK plc.
Karren has been the subject of an hour-long BBC1 documentary, 'Inside Story - The Real Life Manageress'. She has hosted her own TV show, and presented both Loose Women and Live Talk on ITV, as well as Central Weekend Live. She is regularly featured in the news, on TV and radio.
Karren is dedicated to using her success to help other women succeed in business. She wants to give women the confidence to do something about their dreams. She is married with two children.

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Imagine your future. Imagine doing exactly what you want to do. Dream job, dream lifestyle. What would it look like? Are you at the top of the work ladder? Running a business your way? Raising a family? Or is it a combination? Where do you want to be?

Everyone has dreams. And they usually stay that way. We lack the belief to make them reality, or fear the risks. This can be especially true of ambitious and aspiring women. But now more than ever, anything is possible. The world has moved on. Women everywhere are achieving extraordinary things.

So what's holding you back?

Playing to Win is a handbook for success in any situation. It gives you a unique insight into the world of high achievement and lifestyle fulfilment. It shows you exactly what you need to do to get to where you want to be.

The only limitations are the ones you impose on yourself.

"Karren Brady has written a book packed with inspiration for women which draws on the experiences of real life role models and mentors. Playing to Win is unique and enjoyable." Mo Mowlam

Aus dem Klappentext

Playing to Win is essential reading for women who want to have it all. Karren Brady has done just that. At 23 she took over as Managing Director of Birmingham City Football Club and single-mindedly revolutionised it. She cleared the debt, and made history by taking it into the Premier League, whilst transforming it into a viable business along the way.

So how did a 23-year old woman with little or no management experience walk into a man's world and achieve such incredible success? In Playing to Win, Karren Brady reveals her secrets and shares with you the techniques you can adopt to succeed in your own life, on your own terms. Karren reveals the the ten characteristics shared by all successful women: determination; ambition; confidence; courage; humour and charm; leadership; communication; staying on track; drive; and hard work. Playing to Win shows you how to make radical changes in each of these areas. It is a personal story as well as a practical game plan and inspirational guide packed with insights from high achieving women, from Martha Lane Fox to Sly Bailey and Jacqueline Gold to Anne Wood.

Playing to Win is essential reading for women who want to have it all.