Smart Things to Know About Business (Smart Things to Know About Stay Smart!) - Softcover

Über die Autorin bzw. den Autor

James Leibert is Senior Manager at LEK Consulting, where he has helped someof the biggest companies in the US, Europe, South East Asia and Australasiato rescue failing businesses and to develop new ones, to overtake competitionand to improve their efficiency. You can contact the author onjamesleibert@hotmail.com.

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It's easy to become overwhelmed by the sheer volume of books about business.A quick glance at the shelves of any bookstore presents a cacophany ofadvice, fads and panaceas. It's about time someone sifted through it all toprovide a clear picture of what business is really about and to highlightthe rare nuggets of valuable insight.

Smart Things to Know About Business is the book you've been looking for - itguides you past the hype and the jargon to show you how every part of asuccessful business contributes to just a few, simple goals. James Leiberttakes you on a high-speed tour of the smartest business ideas, showing youwhich are useful and where to find out more.

Along the way, you'll learn the essential secrets behind any successfulbusiness:

• the highest priority is to create real value for your customers asefficiently as possible, making money will inevitably follow.

• get an edge over your competitors using one of three basic methods:constantly innovating; focusing on one small part of the market; ordominating key industry resources

• make management more effective by helping employees innovate and solveproblems themselves

• keep control of the company by getting the right information at the righttime

• navigate corporate politics without having to becoming a politician

• always keep one eye on the future

Whether you are an entrepreneur or a manager, an engineer or a salesman, anexecutive or a simply an interested consumer, this is the book you need tohelp you make sense of the business world.

Smart Quotes: "People always overestimate how complex business is.This isn't rocket science" Jack Welch, Former Chairman and CEO, GE