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Handbook on the Economics of the Media ISBN 13: 9781784715175

Handbook on the Economics of the Media - Softcover

 
9781784715175: Handbook on the Economics of the Media
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`Edited by Robert G. Picard and Steven S. Wildman, the books gives several eminent economists an opportunity to look at media, especially in the United States and Europe. I heartily recommend the entire volume for careful study by lawyers whose practices keep them engaged with any media businesses or their regulators.' -- Christopher Faille, The Federal Lawyer `At a time of growing interest in economic aspects of media, this edited volume presents a comprehensive and timely set of perspectives on key sectors of media and media infrastructures and related economic questions. Impressive in both scope and depth, this well-informed book guides readers through a compelling set of concepts and issues relevant to an increasingly internationalised contemporary media environment.' -- Gillian Doyle, University of Glasgow, UK `This volume offers a comprehensive overview of modern approaches to media economics at a time of remarkable transition to new technologies and new business models.' -- Bruce Owen, Stanford University, US
Reseña del editor:
Media industries and services present a complex set of challenges to economic analysis: challenges made more difficult by the technological changes that have been transforming the media sector. Research on the economics of media has made major advances in recent years and has contributed greatly to an increasingly sophisticated understanding of how media are shaped by economic forces, including those unleashed by new technologies. This Handbook examines the variety of contexts and infrastructures in which content is produced and distributed and how these influence the types of media products and services available, their pricing, their consumption and the public policies related to them. The original contributions provide a state-of-the-art guide to the most recent thinking and research findings on the broad range of media-related topics addressed by economics research. Written by leading scholars, this book should be informative and of practical value for advanced students, policy makers, industry professionals, economists, media economists, and other academics.

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ISBN 10:  ISBN 13:  9780857938886
Verlag: Edward Elgar Publishing Ltd, 2015
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Robert G. Picard (editor), Steven S. Wildman (editor)
ISBN 10: 1784715174 ISBN 13: 9781784715175
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