Handbook of Emerging Market Multinational Corporations (Research Handbooks in Business and Management series) - Hardcover

 
9781782544999: Handbook of Emerging Market Multinational Corporations (Research Handbooks in Business and Management series)

Inhaltsangabe

The Handbook of Emerging Market Multinational Corporations focuses on why emerging market multinationals internationalize, how they do so and the advantages they explore and exploit as they internationalize. The Handbook highlights the requirement for new perspectives on theory and managerial practice to better comprehend this phenomenon.

Internationalizing firms from emerging markets are sweeping the global economy. Here, expert contributors offer interesting insight into emerging market multinationals internationalization drivers, growth processes and expansion, and underscore similarities and differences between developed and emerging country internationalizing firms. Case studies from emerging market economies are presented, including corporations from China, Egypt, India, Thailand, Russia, and South Africa. Revised perspectives on internationalization theory are proposed, addressing changing global value chain configurations, institutional distance between home and host countries, the role of governments and preferred modes of entry into foreign markets.

This theoretical, empirical and conceptual work is a fundamental point of reference for students and academics interested in business, economics and internationalization theory. Practitioners in internationalizing firms and policy makers within government and non-governmental organizations will find this discerning book to be of great value.

Contributors include: Y. Aharoni, F. J. Contractor, A. Cuervo-Cazurra, M. Demirbag, L. Fernández-Méndez , L. Gao, E. García-Canal, M. F. Guillén, K. Kalotay, E. Lioliou, X. Liu, K. Meyer, S.R. Nair, P. Pananond, R. Ramamurti, J.N. Sheth, R. Singh, Y. Wei, G. Wood, Y. Wu, A. Yaprak

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Edited by Mehmet Demirbag, Professor of International Business and Deputy Dean, Essex Business School, University of Essex, UK and Attila Yaprak, Professor of Marketing and International Business and Director, Doctoral Programs, Mike Ilitch School of Business, Wayne State University, US

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9781782545002: Handbook of Emerging Market Multinational Corporations (Research Handbooks in Business and Management series)

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ISBN 10:  178254500X ISBN 13:  9781782545002
Verlag: Edward Elgar Publishing Ltd, 2016
Softcover