Build your own attractive online store with this fast and flexible e-commerce solution
PrestaShop is an open source, e-commerce solution which allows you to build a highly functional, flexible, and attractive online store.
In"PrestaShop 1.5 Beginner's Guide" you will learn how to set up, extend, and personalize your own online shop. Newly updated to focus on PrestaShop 1.5, this book features descriptive and practical tutorials on everything you need to make a splash in the world of e-commerce.
If you want to start selling your products online but are a bit daunted about shipping, tax, and designing your online presence, then this is the book for you.
This practical book starts by showing you how to download, install, and configure your own shop. Using a step-by-step approach, this book takes you through the processes required to create a fully functioning online shop with the potential to make you serious money.
With distinct chapters on the methods required to make your products stand out to your customers better, this title will enable you to create and customize a vivid, online presence to get people visiting your store and buying your goods.
Targeting further sales, this book then shows you how to develop a targeted search engine optimization campaign to get new customers and keep existing customers returning. From here you will learn how to tackle complicated tax rates and shipping costs efficiently and with less hassle to ensure your customers are satisfied with your service.
If you want to start your own e-commerce business using PrestaShop, then this book will show you how.
What you will learn from this book
This book is written in a friendly voice with lots of tips, tricks, and screenshots to help you set up, extend, and personalize your own online shop. If you want to start your own e-commerce business, then this book will help you do that.
Who this book is written for
This book is for people who are interested in creating an online shop. Basic HTML and CSS skills would be beneficial but are not required as we will provide you with all the code and know-how you need.
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Jose A. Tizon
Jose A. Tizon studied computer engineering at the University of Huelva and Czech Technical University in Prague.
He started developing websites as a hobby in the year 2000. It then became a profession, as he is now a Software Development Engineer at Amazon.
In this way, he has developed e-commerce websites for small and big companies in Spain, Czech Republic, and the UK, finding a new experience in every single one.
Jose spends his spare time with his love, Yolanda, and in developing new ideas.
John Horton is a fan of most things digital and particularly enjoys the growing mobile industry. He has published books, apps, and websites.
He spends his working hours helping people make a success out of their web/ e-commerce enterprises through his design business, www.HadronWebDesign.com.
He is encouraging the pursuit of mathematics through the free Android app, MathLegends. www.MathLegends.com.
In his spare time, he likes shooting Zombies with his two sons.
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