Changing Faces: The Secret to Creating a Beautiful Medical Aesthetics Business - Softcover

Are you the best at what you do? The simple answer to this should be yes, but unfortunately this is often not the case. Poor client experiences cost the Uk Medical Aesthetics Industry over £1 billion in lost revenue, and negative stories fill social media and the press. There is another way. A better way. Changing Faces reveals powerful proven techniques to help you to maximise the efficiency of your existing medical aesthetics or beauty business and grow your business using sound, ethical principles.Whether you are new to the sector or a seasoned clinic owner, you′ll learn the same strategies and tactics that have been used by leading beauty and aesthetic clinics globally to maximise the value of every single client. Read this book and learn how to: * Build an effective and ethical marketing strategy * Create a world class client journey * Gain confidence in your offerings and ability to get results * Get more sales without selling

Richard Crawford-Small is an award-winning consultant and the creator of the iConsult Interactive Client Management System. During his fifteen years in the UK Medical Aesthetic Industry, Richard has provided business support and sales and marketing consultancy for small independent practices through to large multisite chains