One of the most important and critically acclaimed books on strategy ever written - from the world's leading authority on the field
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Richard Rumelt is a professor at UCLA's Anderson School of Business. He also taught for several years at INSEAD in France, and has been a consultant to a wide range of organisations, from the Samuel Goldwyn Company to Shell.
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Zustand: New. A Profile Business Classic edition of one of the most important and critically acclaimed books on strategy ever written.When Richard Rumelt s Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strateg. Artikel-Nr. 146525578
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