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Completely changed my way of looking at the world ... Yes! is the Freakonomics of social psychology. It's a handbook to the world. Don't miss out. (Daniel Finkelstein, Executive Editor The Times)
Read this book ... perfectly pitched for smart businesspeople (Octavius Black Management Today)
The great Robert Cialdini teams with two other scholars to review the latest research in the science of persuasion and offer practical ways to put that research to use. This might be the first book I've read in which the passages I underlined outnumbered the passages I didn't. (Dan Pink 2014-10-27)
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Praise for Yes!
'Surprising, provocative, fun
Completely changed my way of looking at the world ... Yes! is the Freakonomics of social psychology. It's a handbook to the world. Don't miss out. (Daniel Finkelstein, Executive Editor The Times)
Read this book ... perfectly pitched for smart businesspeople (Octavius Black Management Today)
The great Robert Cialdini teams with two other scholars to review the latest research in the science of persuasion and offer practical ways to put that research to use. This might be the first book I've read in which the passages I underlined outnumbered the passages I didn't. (Dan Pink 2014-10-27)
At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In The small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results.
Offering deceptively simple suggestions and explaining the extensive scientific research behind them, the small BIG presents over fifty small changes - from the little adjustments that make meetings more effective to the costless alteration to correspondence that saved a government millions.
The small BIG is full of surprising, powerful - and above all, tiny - changes that could mean the difference between failure and success.
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- VerlagProfile Books
- Erscheinungsdatum2014
- ISBN 10 1781252742
- ISBN 13 9781781252741
- EinbandTapa blanda
- Anzahl der Seiten240
- Bewertung
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The small BIG: Small Changes that Spark Big Influence
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Buchbeschreibung Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR006450929
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Buchbeschreibung Paperback. Zustand: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Artikel-Nr. GOR006888840
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Buchbeschreibung Paperback. Zustand: Fine. Artikel-Nr. GOR008761320
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Buchbeschreibung Paperback. Zustand: Very Good. The small BIG: Small Changes that Spark Big Influence This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9781781252741
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The small BIG: Small Changes that Spark Big Influence
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Profile Books
(2014)
ISBN 10: 1781252742
ISBN 13: 9781781252741
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Buchbeschreibung Paperback. Zustand: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Artikel-Nr. CHL2472172
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The small BIG: Small Changes that Spark Big Influence
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Profile Books Ltd
(2014)
ISBN 10: 1781252742
ISBN 13: 9781781252741
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Buchbeschreibung Softcover. Zustand: Comme neuf. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, As new. Ammareal gives back up to 15% of this item's net price to charity organizations. Artikel-Nr. D-749-366
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Buchbeschreibung Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Artikel-Nr. M01781252742-V
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The Small Big: Small Changes That Spark Big Influence
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Profile Books
(2014)
ISBN 10: 1781252742
ISBN 13: 9781781252741
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9781781252741. Artikel-Nr. 9411740
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Buchbeschreibung Zustand: Bueno. At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In The small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results. Offering deceptively simple suggestions and explaining the extensive scientific research behind them, the small BIG presents over fifty small changes - from the little adjustments that make meetings more effective to the costless alteration to correspondence that saved a government millions. The small BIG is full of surprising, powerful - and above all, tiny - changes that could mean the difference between failure and success. EAN: 9781781252741 Tipo: Libros Categoría: Título: The Small Big: Small Changes That Spark Big InfluenceAutor: Cialdini, Professor Robert B. Editorial: Profile Formato: Libro de bolsillo. Artikel-Nr. Happ-2024-03-19-57d0c696
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