In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
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Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.
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Zustand: New. 2012. Paperback. An accessible introduction to the central ideas of business and management. Series: 50 Ideas You Really Need to Know Series. Num Pages: 208 pages, Illustrations. BIC Classification: KJM. Category: (G) General (US: Trade). Dimension: 216 x 133 x 18. Weight in Grams: 258. . . . . . Books ship from the US and Ireland. Artikel-Nr. V9781780875835
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Zustand: New. An accessible introduction to the central ideas of business and management.Über den AutorrnrnEdward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, includ. Artikel-Nr. 836755588
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