A step-by-step guide to using social media to grow both your business and your brand. Full of international examples, it covers every aspect of social media with practical advice on Twitter, Facebook, YouTube and LinkedIn, plus driving traffic to your web site, engaging with customers and building a community.
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Michelle Carvill is the director of Carvill Creative and David Taylor is the Managing Director of 2010 media. Authors of the UK’s most successful social media book, The Business of Being Social. They are both parents of young children with expert knowledge of social media.
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