Public Relations Management - Hardcover

Inhaltsangabe

Public relations has emerged as a distinct field in the recent years. It focuses on presenting a positive image of a corporate or individual among public, investors, stakeholders, customers, etc. This book on public relations management covers significant topics like ethics, audience targeting, social media marketing, etc. It is a collective contribution of a renowned group of international experts. For all those who are interested in public relations management, this text can prove to be an essential guide.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.