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Data-Based Decision Making and Digital Transformation: Nine Laws for Success (Information Systems Collection) - Softcover
Reseña del editor
Analysing data is now a core decision support task to many businesses as they try to derive value from multiple, diverse data sources. The digitization of business activities has led to an explosive growth in data. “Big Data” has increased the need for business analytics. This major change has increased managers’ need to understand the possibilities of these technologies and their application in a variety of areas including financial services, manufacturing, retail, pharmaceuticals, healthcare and government. This book is targeted to busy managers and MBA students who want to grasp the basics of data analytics and business intelligence.
Biografía del autor
Dr. Daniel J. Power is professor of information systems at the College of Business Administration, University of Northern Iowa, Cedar Falls, Iowa. He has published more than 80 articles/chapters/papers, and five books. Power was the founding chair of the Association for Information Systems interest group on decision support and analytics (SIG DSA). From his vantage point as editor of DSSResources.COM and Decision Support (DSS) News, a bi-weekly e-newsletter, he tracks a broad range of contemporary analytics and decision support topics.
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- VerlagBusiness Expert Press
- Erscheinungsdatum2018
- ISBN 10 1631576585
- ISBN 13 9781631576584
- EinbandTapa blanda
- SpracheEnglisch
- Anzahl der Seiten108
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Data-based Decision Making and Digital Transformation: Nine Laws for Success
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Data-Based Decision Making and Digital Transformation: Nine Laws for Success (Information Systems Collection)
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Zustand: New. Explores a number of broad questions including: How can managers become data-based decision makers? How can digital transformation become part of an organizational strategy? What new skills do managers need to implement digital transformation? How will we k. Artikel-Nr. 448187648
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