Bikenomics: How Bicycling Will Save the Economy (If We Let It) - Softcover

"It's a call to action, pointing out multiple ways that dollars currently spent in the service of the car can better better spent to serve people. She makes her case clearly and both passion and data inform the book. [...] This small book is an inspiration to step away from the automobile and to bicycle forward into a quieter, brighter, better world." --Kent Peterson, Kent's Bike Blog

"Blue's approach is down-to-earth, practical, and kind." --Sarah Goodyear, "The Atlantic Cities"

"Blue's book is rational, fully footnoted--and, in the main, persuasive." --Ben Schiller, "Fast Company"

"Blue's book helped me better frame my own reasons for riding, and got me thinking a lot about what a more bike-centered future could look like. It's a future, I realized, I'd really like to see." --Dick VanderHart, "Portland Mercury"

"Blue isn't talking about 'fixing' the economy we have right now. Instead, she's talking about looking to a different future." --A.K. Streeter, treehugger.com

Making the case for adopting more sustainable modes of transportation, this engaging reference explores the economic benefits of bicycling. It starts with an analysis of the real costs incurred by individuals and families in existing transportation systems and goes on to examine the current civic expenses of these systems. With critiques of modern society’s deep-rooted attachment to car culture, this book tells the stories of people, businesses, organizations, and cities who are investing in two-wheeled transportation. Offering a fresh and compelling perspective on how people get from place to place, this book reveals the multifaceted North American bicycle movement with its contradictions, challenges, successes, and visions for the future.