Restaurant Success by the Numbers: A Money-Guy's Guide to Opening the Next New Hot Spot

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9781607745587: Restaurant Success by the Numbers: A Money-Guy's Guide to Opening the Next New Hot Spot
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This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.
Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats--money-guy, restaurant owner, and restaurant consultant--Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks readers through the logistics of opening a restaurant: concept, location, menu, ambiance, staff, and, most important, profit. Updated to address current trends such as food trucks and to tackle online opportunities (and pitfalls!) including Groupon, Yelp, and Twitter, Restaurant Success by the Numbers remains a critical resource for navigating the food industry. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success.

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After being in the business for many years, I thought I knew everything, but working with Roger showed me how much more there is to know. Restaurant Success by the Numbers contains the know-how you ll need to open and run a thriving restaurant. Ifyou want to succeed in the restaurant business, read it!
Gregoire Jacquet, chef/owner, Gregoire restaurant"

"After being in the business for many years, I thought I knew everything, but working with Roger showed me how much more there is to know. Restaurant Success by the Numbers contains the know-how you'll need to open and run a thriving restaurant. If you want to succeed in the restaurant business, read it!"
--Gregoire Jacquet, chef/owner, Gregoire restaurant

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Roger Fields
Verlag: Random House USA Inc Jul 2014 (2014)
ISBN 10: 1607745585 ISBN 13: 9781607745587
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Buchbeschreibung Random House USA Inc Jul 2014, 2014. Taschenbuch. Buchzustand: Neu. 234x157x22 mm. Neuware - 288 pp. Englisch. Artikel-Nr. 9781607745587

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