What Color Is Your Parachute? 2015: A Practical Manual for Job-Hunters and Career-Changers - Hardcover

Buch 4�von 19: What Color Is Your Parachute?

Bolles, Richard Nelson

9781607745563: What Color Is Your Parachute? 2015: A Practical Manual for Job-Hunters and Career-Changers

Hardcover

ISBN 10: 1607745569 ISBN 13: 9781607745563

Verlag: Ten Speed Pr, 2014

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The world's most popular job-search book is updated for 2015 to tailor its long-trusted guidance with up-to-the-minute information and advice for today's job-hunters and career-changers.

What Color Is Your Parachute? is the world�s most popular job-hunting guide with more than ten million copies sold. Now, no matter what your circumstances, every job-hunter can find help with up-to-the-minute information on what has changed about the job-market, plus strategies for finding jobs even when everyone tells you there are none. And if you are a returning vet, there is a new twenty-page appendix this year, specifically addressing your unique needs.

This 2015 edition includes up-to-date research and tips about writing impressive resumes and cover letters, doing effective networking and confident interviewing, and negotiating the best salary possible. But it goes beyond that, in helping you to better know who you are, with its classic self-inventory�called �The Flower Exercise��because the best answer toWhat shall I do? flows from knowing Who you are.

From the Trade Paperback edition.

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�ber die Autorin bzw. den Autor

RICHARD N. BOLLES has led the career development field for more than forty years. A member of Mensa and the Society for Human Resource Management, he has been the keynote speaker at hundreds of conferences. Bolles was trained in chemical engineering at Massachusetts Institute of Technology, and holds a bachelor�s degree cum laude in physics from Harvard University, a master�s in sacred theology from General Theological (Episcopal) Seminary in New York City, and three honorary doctorates. He lives in the San Francisco Bay Area with his wife, Marci.

From the Trade Paperback edition.

Auszug. � Genehmigter Nachdruck. Alle Rechte vorbehalten.

Chapter 2
Google Is Your New Resume
I know what you’re thinking. I’m out of work, I’ve got to go job-huntin’. So the first thing I have to do is put together my resume.
Yeah, that used to be true.
In “the old days.”
Before the Internet came on the scene.

Back then, the only way an interviewer could learn much about you was from a piece of paper that you yourself wrote—with maybe a little help from your friends—called your resume, or C.V. (an academic term meaning “curriculum vitae”).

On that paper was a summary of where you had been and all you had done in the past. From that piece of paper, the employer was supposed to guess what kind of person you are in the present and what kind of employee you’d be in the future.

The good thing about this—from your point of view—was that you had absolute control over what went on that piece of paper.

You could omit anything you didn’t want the employer to see, anything that was embarrassing, or anything from your past that you have long since regretted.

Short of their hiring a private detective, or talking to your previous employers, a prospective employer couldn’t find out much else about you.

That was nice. But those days are gone forever.

Since 2008, or even before, there’s a new resume in town, and it’s called Google.

All any prospective employer has to do now is Google your name—yes, Google has become both noun and verb—and there’s your new resume, using the word resume loosely.
If you’ve been anywhere near the Internet—and as of 2014, over 87% of adults in the U.S. have—and if you’ve posted anything on Facebook, Twitter, LinkedIn, Instagram, Pinterest, or YouTube, or if you have your own website or webcasts or photo album or blog, or if you’ve been on anyone else’s Facebook page, every aspect of you may be revealed (depending on your privacy settings). Bye, bye, control.

So, naturally, almost all (91%) of U.S. employers have visited a job-hunter’s profile on social networks, and more than 69% of employers have rejected some applicants on the basis of what they found. Things that can get you rejected: bad grammar or gross misspelling on your Facebook or LinkedIn profile; anything indicating you lied on your resume; any badmouthing of previous employers; any signs of racism, prejudice, or screwy opinions about stuff; anything indicating alcohol or drug abuse; and any—to put it delicately—inappropriate content, etc.1

What is sometimes forgotten is that this works both ways. Sometimes—
68% of the time, as it turns out—an employer will offer someone a job because they liked what Google turned up about them. Things like the creativity or professionalism you demonstrate online; your expressing yourself extremely well online; their overall impression of your personality online; the wide range of interests you exhibit online; and evidence online that you get along well and communicate well with other people.

Is there anything you can do about this new Google resume of yours? Well, yes, actually, there are four things you can do.

You can edit, fill in, expand, and add. Let’s see what each of these involves.

1. Edit
First of all, think of how you would like to come across, when you are being considered for a job. Make a list of adjectives you’d like the employer to think of, when they consider hiring you. For example, how about: professional? experienced? inventive? hard working? disciplined? honest? trustworthy? kind? What else? Make a list.
Then Google yourself and read over everything the search engine pulls up about you. Go over any pages you have put up on social sites like Facebook, LinkedIn, Twitter, Instagram, Pinterest, or YouTube, and remove anything you posted there, or allowed others to post, that contradicts the impression you would like to make, anything that might cause a would-be employer to think, “Uh, let’s not call them in, after all.” You have the list, above, of what to look for.

If you don’t know how to remove an item from a particular site, type or speak the following into a search engine like Google: “How to remove an item from [Facebook]” or whatever.
The site itself may not tell you, but using your favorite search engine, you should have no trouble finding somebody’s detailed, step-by-step instructions for scrubbing any site.
I guarantee you’re hardly the first one with this need, so someone clever has already figured out how to do it, and posted the answer. But you want current instructions, so look at the date on the list of items the search engine pops up. Pick the most recent, and do what they say.
If you want to be thorough, you should do this editing on any and all sites that you find you’re on.

Now to the second of the four things you can do about your new Google resume (so to speak).

2. Fill In
On any site, but on LinkedIn, Twitter, and Plaxo in particular, if they allow you to fill out a profile, fill it out completely: cross every t, and dot every i, have someone check your spelling. Leave no part of the profile blank unless you have a very good reason.
Most importantly, be sure to keep each profile up-to-date. Really up-to-date. Week by week, or at the least, month by month. There is nothing that makes you look less professional than having an obviously outdated profile.

Last thought in this section: I mentioned LinkedIn; be sure to get on it, if you’re not already (www.linkedin.com/reg/join). More than 277 million people have—84 million of them in the U.S.—and it became the first social media site to go public. It’s the site of first resort when some employer is curious about you. It allows corporate and agency headhunters to avoid advertising an open position, but nonetheless to go “trolling” on LinkedIn for what employers call “passive job-seekers.” You ain’t lookin’ for them, but they are lookin’ for you. Of course you have no control over whether they find you, except for being sure you have a completely filled-out profile. (They search by keywords.)

Any job-hunter working online these days will want to pay large attention particularly to LinkedIn.

LinkedIn
URL: www.linkedin.com
Background: This is “the Swiss army knife” of job-sites; it is a multi-tool. It is used (at this writing) by at least 277 million people worldwide. Employers from around the world who are searching for prospective employees are among them.

General Description: LinkedIn gives you a “profile” page on which you can write anything about yourself and your history that you want to, using the standardized format or template that LinkedIn provides.

Usefulness to Job-Hunters: If you have contacted a particular employer, most of them now search to see what there is about you on LinkedIn (and on the Internet in general, anywhere and everywhere) before inviting you in, or deciding to hire you.
Ways to Make It More Effective:2 Remember, this is a professional site. If you are looking for work, don’t post anything here that isn’t related to your professional goal. (Need I say, leave out parties, dating, summer vacations, etc.) Make your profile page really stand out from others’ profile pages, when employers go browsing. There are ways to do...

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Verlag: Ten Speed Pr
Erscheinungsdatum: 2014
Sprache: Englisch
ISBN 10: 1607745569
ISBN 13: 9781607745563
Einband: Gebundene Ausgabe
Anzahl der Seiten: 353
Kontakt zum Hersteller: Nicht verf�gbar
Verantwortliche Person: Nicht verf�gbar

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