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We all sell everyday. Sales professionals consciously look for ways to hone their skills. Some of you may not be aware that the disciplines and fundamentals of sales can impact your own personal effectiveness. Whether your are a professional enterprise salesperson, CEO, consultant, venture capitalist, engineer, teacher, student or aspiring up-and-comer, you should know the language and tools of selling in today's market. Michael Griego, a professional sales consultant and trainer to Fortune 500 firms and leading Silicon Valley technology firms, has reduced the keys to sales effectiveness to 42 rules of successful salesmanship. These rules apply to all selling efforts, from high-tech enterprise sales to the non-technology sales.
In '42 Rules to Increase Sales Effectiveness,' you will learn:
If you're a sales pro, use this book as a handbook to reset on the key best-practices in the new day. If you're a not, but you manage a sales team, interact with, buy from, live with, or simply recognize your need to enhance personal "sales" effectiveness, you too can benefit from rules that will help you better understand what all the fuss is all about. Enjoy it. It's a quick read which nets out 42 key nuggets and practical application of this fascinating activity called sales.
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Michael Griego is president and founder of MXL Partners, a sales consulting firm providing sales training, consulting and management services. Michael has over 28 years of high-technology sales and management experience at companies ranging from IBM, XL/Datacomp, StorageTek, Gartner Group, Zona Research, Active Decisions and Workshare. A popular sales trainer for companies worldwide, and instructor/lecturer and keynote speaker at CEO summits and leading business schools, Michael has been an advisor and consultant for numerous organizations and trained hundreds of teams and salespeople. He has a BA degree from Occidental College and an MBA from Stanford University.
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