The Real Truth About Social Media: Confessions of a Social Media CEO

In The Real Truth About Social Media, Harr reveals the secrets to social media success. He shares invaluable lessons and painful mistakes forged from thousands of hours of "in-the-trenches" work with his clients. Filled with the latest research, actionable insights, case studies, valuable templates, and simple tips, The Real Truth About Social Media will save you time, boost your business, and enrich your life.

Eric Harr is widely regarded as one of the leading social strategists in the world. He is the Founder and CEO of Resonate Social Media, a boutique social media agency in San Francisco, with clients ranging from small businesses to multinational corporations. Harr is a bestselling author, Emmy-nominated CBS-TV host, and the Founding Editorial Director of VIV Magazine, the world's first mass-market digital magazine. He is an international ambassador for CARE, a leading humanitarian organization. Harr lives in Marin County, California, with his high-school sweetheart, Alexandra; their two terrific children, Vivienne and Turner; and their curly, brown Labradoodle, Buddy.