Cases on Managing E-Services (Premier Reference Source) - Hardcover

Inhaltsangabe

After the first wave of e-commerce and e-business implementations, we are witnessing an e-services paradigm shift in the way businesses, governments and consumers are using Internet-based technologies and mobile communications to innovate and produce new products and services. Cases on Managing E-Services presents a wide range of real-life case studies in e-services in fields such as e-libraries, e-medicine, and e-insurance. Providing concrete examples of successes and pitfalls of e-services management, this unprecedented scholarly contribution also offers a much-needed definition and typology of e-services and their main characteristics through theoretical papers and case studies.

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