Blue Planet Run provides readers with an extraordinary look at the water problems facing humanity and some of the hopeful solutions being pursued by large and small companies, but entrepreneurs and activists, and by nongovernmental organizations and foundations. By the end of the book, readers are left to form their own conclusions as to whether or how the human race is capable of taking the steps necessary to solve this global crisis before it's too late. Blue Planet Run is two books in one: First, it is about an extraordinary 15,000-mile relay race - the longest relay race in human history - in which 20 athletes spent 95 days running around the globe to spread awareness of the world's water crisis. Secondly, it is a showcase of powerful, inspiring, disturbing and hopeful images captured by leading photojournalists around the world who documented the human face of the crisis and its possible solutions. The result of these two parallel projects is the book you hold in your hands. One hundred percent of the royalties from this book will be used to provide clean water to people around the world who desperately need it.
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Rick Smolan is a former Time, Life, and National Geographic photographer best known as the creator of the Day in the Life book series. He and his partner , Jennifer Erwitt, are the principals of Against All Odds Productions, based in Sausalito, California. Fortune Magazine featured Against All Odds as "One of the 25 Coolest Companies in America." Their global photography projects combine creative storytelling with state-of-the-art technology. Many of their books have appeared on the New York Times bestseller lists and have been featured on the covers of Time, Newsweek, and Fortune. Their books include America 24/7, One Digital Day, 24 Hours in Cyberspace, Passage to Vietnam, The Power to Heal, and From Alice to Ocean. They live with their two children, Phoebe and Jesse, in Northern California.
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