Visual Language for Designers: Principlese for Creating Graphics that People Understand - Softcover

Malamed, Connie

 
9781592537419: Visual Language for Designers: Principlese for Creating Graphics that People Understand
Softcover
ISBN 10: 1592537413 ISBN 13: 9781592537419
Verlag: Rockport Publishers, 2011

Inhaltsangabe

Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power.

In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.

Visual Language for Designers includes:

—How to organize graphics for quick perception

—How to direct the eyes to essential information

—How to use visual shorthand for efficient communication

—How to make abstract ideas concrete

—How to best express visual complexity

—How to charge a graphic with energy and emotion

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Über die Autorin bzw. den Autor

Connie Malamed has a background in art and cognitive psychology, with a B.S. in Art Education and an M.A. in Instructional Design and Technology. She is a consultant based in the Washington, D.C. area in the fields of e-learning, visual communication, media design, and information design. http://www.malamedconsulting.com

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Verlag
Rockport Publishers
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
1592537413
ISBN 13 
9781592537419
Einband
Taschenbuch
Anzahl der Seiten
240
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

Weitere beliebte Ausgaben desselben Titels

9781592535156: Visual Language for Designers: Principles for Creating Graphics that People Understand

Vorgestellte Ausgabe

ISBN 10:  1592535151 ISBN 13:  9781592535156
Verlag: Rockport Publishers, 2009
Hardcover