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Book by Barry J Nalebuff Ian Ayres Ayres Ian
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Robert F. Kennedy challenged us to "dream of things that never were and
say, Why not?"
Why Not? is a primer for fresh business thinking, for problem solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? No.
Authors Barry Nalebuff and Ian Ayres have spent their careers asking questions, solving problems, and bringing fresh ideas to market-from insurance that protects against a decline in your home's value to Honest Tea, bottled iced tea that actually tastes like tea. Illustrated with examples from every aspect of life, this book offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.
In the spirit of Edward de Bono's Lateral Thinking, Why Not?will help you take the things we all see, every day, and think about them in a new way. Why not have telemarketers pay you for your time when they call? Why not sell a mortgage that automatically refinances when interest rates drop? Why not organize a "buycott" rather than a boycott? Why Not? will provoke you into finding new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them?
Barry Nalebuff is the Milton Steinbach Professor of Economics at Yale School of Management, and coauthor of Co-opetition and Thinking Strategically. Ian Ayres is the William K. Townsend Professor of Law at Yale Law School.
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- VerlagHarvard Business School Press
- Erscheinungsdatum2003
- ISBN 10 1591391539
- ISBN 13 9781591391531
- EinbandTapa dura
- Anzahl der Seiten304
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Why Not? How to Use Everyday Ingenuity to Solve Problems Big and Small
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ISBN 13: 9781591391531
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Buchbeschreibung Zustand: Good. Good condition. Very Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. R09C-02765
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Why Not? : How to Use Everyday Ingenuity to Solve Problems Big and Small
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Buchbeschreibung Zustand: Very Good. First. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. GRP85498979
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Why Not? : How to Use Everyday Ingenuity to Solve Problems Big and Small
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Buchbeschreibung Zustand: Very Good. First. Used book that is in excellent condition. May show signs of wear or have minor defects. Artikel-Nr. 4722520-6
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Why Not?: How to Use Everyday Ingenuity to Solve Problems Big and Small
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Buchbeschreibung Hardback. Zustand: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Artikel-Nr. GOR003462560
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Buchbeschreibung Paperback. Zustand: Very Good. Robert F. Kennedy challenged us to dream of things that never were and say, Why not? Why Not? is a primer for fresh business thinking, for problem solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? No. Authors Barry Nalebuff and Ian Ayres have spent their careers asking questions, solving problems, and bringing fresh ideas to market-from insurance that protects against a decline in your home's value to Honest Tea, bottled iced tea that actually tastes like tea. Illustrated with examples from every aspect of life, this book offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.In the spirit of Edward de Bono's Lateral Thinking, Why Not? will help you take the things we all see, every day, and think about them in a new way. Why not have telemarketers pay you for your time when they call? Why not sell a mortgage that automatically refinances when interest rates drop? Why not organize a buycott rather than a boycott? Why Not? will provoke you into finding new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them? The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR002699825
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781591391531. Artikel-Nr. 9406944
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Why Not?: How to Use Everyday Ingenuity to Solve Problems Big and Small
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ISBN 10: 1591391539
ISBN 13: 9781591391531
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Buchbeschreibung Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:1591391539. Artikel-Nr. 9930173
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Why Not?. How to Use Everyday Ingenuity to Solve Problems Big and Small
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ISBN 13: 9781591391531
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Buchbeschreibung Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Artikel-Nr. M01591391539-G
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Why Not? How to Use Everyday Ingenuity to Solve Problems Big And Small
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Harvard Business School Pr
(2003)
ISBN 10: 1591391539
ISBN 13: 9781591391531
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Buchbeschreibung Zustand: Bueno. Robert F. Kennedy challenged us to "dream of things that never were and say, Why not?"Why Not? is a primer for fresh business thinking, for problem solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? No.Authors Barry Nalebuff and Ian Ayres have spent their careers asking questions, solving problems, and bringing fresh ideas to market-from insurance that protects against a decline in your home's value to Honest Tea, bottled iced tea that actually tastes like tea. Illustrated with examples from every aspect of life, this book offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.In the spirit of Edward de Bono's Lateral Thinking, Why Not?will help you take the things we all see, every day, and think about them in a new way. Why not have telemarketers pay you for your time when they call? Why not sell a mortgage that automatically refinances when interest rates drop? Why not organize a "buycott" rather than a boycott? Why Not? will provoke you into finding new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them? EAN: 9781591391531 Tipo: Libros Categoría: Título: Why Not? How to Use Everyday Ingenuity to Solve Problems Big And SmallAutor: Barry J. Nalebuff, Ian Ayres, Ayres, Ian Editorial: Harvard Business School Pr Formato: Tapa dura. Artikel-Nr. Happ-2024-01-10-b22a135d
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