Offers guidelines for brainstorming and problem solving in order to solve new problems with existing solutions and to generate new solutions for existing problems.
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Barry Nalebuff is the Milton Steinbach Professor of Economics at Yale School of Management, and coauthor of Co-opetition and Thinking Strategically. Ian Ayres is the William K. Townsend Professor of Law at Yale Law School.
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Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Hardback. Zustand: Very Good. Robert F. Kennedy challenged us to "dream of things that never were and say, Why not? "Why Not?" is a primer for fresh business thinking, for problem solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? No. Authors Barry Nalebuff and Ian Ayres have spent their careers asking questions, solving problems, and bringing fresh ideas to market-from insurance that protects against a decline in your home's value to Honest Tea, bottled iced tea that actually tastes like tea. Illustrated with examples from every aspect of life, this book offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.In the spirit of Edward de Bono's "Lateral Thinking", "Why Not?" will help you take the things we all see, every day, and think about them in a new way. Why not have telemarketers pay you for your time when they call? Why not sell a mortgage that automatically refinances when interest rates drop? Why not organize a "buycott" rather than a boycott? "Why Not?" will provoke you into finding new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them? Artikel-Nr. 00085434069
Anzahl: 4 verfügbar
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Hardback. Zustand: Good. Robert F. Kennedy challenged us to "dream of things that never were and say, Why not? "Why Not?" is a primer for fresh business thinking, for problem solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? No. Authors Barry Nalebuff and Ian Ayres have spent their careers asking questions, solving problems, and bringing fresh ideas to market-from insurance that protects against a decline in your home's value to Honest Tea, bottled iced tea that actually tastes like tea. Illustrated with examples from every aspect of life, this book offers simple techniques for generating ingenious solutions to existing problems, and for applying existing solutions to new problems.In the spirit of Edward de Bono's "Lateral Thinking", "Why Not?" will help you take the things we all see, every day, and think about them in a new way. Why not have telemarketers pay you for your time when they call? Why not sell a mortgage that automatically refinances when interest rates drop? Why not organize a "buycott" rather than a boycott? "Why Not?" will provoke you into finding new business opportunities using everyday ingenuity. Great ideas are waiting. Why not be the one to discover them? Artikel-Nr. 00107766870
Anzahl: 1 verfügbar
Anbieter: BooksRun, Philadelphia, PA, USA
Hardcover. Zustand: Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Artikel-Nr. 1591391539-8-6-29
Anzahl: 1 verfügbar
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. First. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. GRP85498979
Anzahl: 1 verfügbar
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. First. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. 4722520-6
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Reno, Reno, NV, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G1591391539I4N00
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G1591391539I4N00
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G1591391539I4N10
Anzahl: 1 verfügbar
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G1591391539I4N00
Anzahl: 1 verfügbar
Anbieter: Inga's Original Choices, Piggott, AR, USA
Hard Cover. Zustand: Fine. Zustand des Schutzumschlags: Very Good. Second Printing. A stock image [photo] is an accurate representation of the listed book's dust jacket design . NON price-clipped dust jacket [$ 27.50] clean, crisp, colors bright, minimal edge wear, one small smudge at back. Illustrated with B&W art reproductions. Pages [238 ] clean, unmarked, binding tight and square. Red boards, red spine, black lettering, clean. Media Mail, Priority & most international shipping include free tracking information. Every book listed is located in my smoke free and climate controlled shop. All are inspected by me and will have qualities and/or flaws described. Artikel-Nr. 006936
Anzahl: 1 verfügbar