Verwandte Artikel zu Confessions of a Control Freak - How to get the Results...

Confessions of a Control Freak - How to get the Results you want from your next Direct Marketing Program - Softcover

Alain Rosenspan

 
9781588550644: Confessions of a Control Freak - How to get the Results you want from your next Direct Marketing Program
Softcover
ISBN 10: 1588550648 ISBN 13: 9781588550644

Inhaltsangabe

A "control" is the best-performing part of your direct markting program. Confessions of a Control Freak is a new book that is designed to help you beat your control, and get the results you want from your next direct marketing program.

Rosenspan doesn't give you just direct marketing theory - just page after page of specific, practical ideas and techniques you can put to use right away.

The book includes dozens of case histories - both successes and failures- and includes chapters on e-mail marketing and advertising as well as direct mail.

Confessions of a Control Freak also includes Rosenspan's valuable list - "101 Ways to Improve Response"

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Alan Rosenspan is the President of Alan Rosenspan and Associates, a direct marketing, creative, and consulting company.

He and his teams have won over 100 awards for creativity and results, including 18 DMA Echo Awards.

Mr. Rosenspan has given presentations and led workshops in 18 different countries as well as for individual companies across the united states.

Alan Rosenspan is the current President of the New England Direct Marketing Association.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Erscheinungsdatum
2002
Sprache
Englisch
ISBN 10 
1588550648
ISBN 13 
9781588550644
Einband
Taschenbuch
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar