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Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs - Hardcover

Yunus, Muhammad

 
9781586488246: Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs
Hardcover
ISBN 10: 1586488244 ISBN 13: 9781586488246
Verlag: PublicAffairs, 2010

Inhaltsangabe

Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a visionary new dimension for capitalism which he calls “social business.” By harnessing the energy of profit-making to the objective of fulfilling human needs, social business creates self-supporting, viable commercial enterprises that generate economic growth even as they produce goods and services that make the world a better place.

In this book, Yunus shows how social business has gone from being a theory to an inspiring practice, adopted by leading corporations, entrepreneurs, and social activists across Asia, South America, Europe and the US. He demonstrates how social business transforms lives; offers practical guidance for those who want to create social businesses of their own; explains how public and corporate policies must adapt to make room for the social business model; and shows why social business holds the potential to redeem the failed promise of free-market enterprise.

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Über die Autorin bzw. den Autor

Muhammad Yunus was born in Chittagong , Bangladesh, educated at Dhaka University, was awarded a Fulbright scholarship to study economics at Vanderbilt University, and became head of the economics department at Chittagong University in 1972. He is the founder and managing director of Grameen Bank. Yunus and Grameen Bank are winners of the 2006 Nobel Peace Prize.

Karl Weber is a writer based in Irvington, New York. He co-authored Yunus’s best-selling book, Creating a World Without Poverty.

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Verlag
PublicAffairs
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
1586488244
ISBN 13 
9781586488246
Einband
Gebundene Ausgabe
Anzahl der Seiten
256
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Verantwortliche Person
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