The author showcases the fundamental rules of design and reveals how format, type, shape, texture, and structure are all used on the job to create great designs. Original.
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Aims to simplify learning design by highlighting the fundamental rules of the profession, and showing examples of the impressive visuals that can result.
Create designs that will stand the test of time!To maximize the power of your good ideas, use time-tested design principles that work! "Design Basics for Creative Results, 2nd Edition" highlights the fundamental elements of design while showcasing their spectacular visual execution.Through informative tutorials and illuminating exercises, award-winning designer Bryan L. Peterson shows you how to express and anchor your concept with the design elements of line, type, shape, texture, balance, contrast, unity, color and value. He also provides a bounty of exceptional examples from some of the world's top designers that show these elements in action.These are the rules you need to succeed, whether you're a savvy designer with years of experience or a student just starting out. Read them; learn and use them to make your work extraordinary!
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