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Inhaltsangabe
This book is the perfect desk reference for anyone who designs or works with designers. It reduces the complexities of today's design work into seven basic elements: Research, Typography, Contrast, Layout, Grid Systems, Identity Design and Critique & Analysis. These seven fundamentals of design are examined separately in compelling chapters that show designers how to: Create dynamic layouts with visual tension and asymmetrical balance; Recognize and solve color problems; Use grids to design multiple pages of the same publication; Design memorable logos and logotypes; Every topic is explained through an analysis of good and bad examples, anecdotes and other instruction. The closing chapter discusses how all of the elements blend together; illustrated by a gallery of inspirational design work. A must for anyone who works in visual communication.
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Über die Autorin bzw. den Autor
Allison Goodman has been a practicing designer for twenty years in the fields of print, information and environment and digital design. A CD-ROM produced by her students received numerous awards, including the American Center for Design 100 Award and the Milia New Talent Award. She lives in Glendale, California.
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7 Essentials Of Graphic Design
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HOW Books (edition First Edition), 2001
ISBN 10: 1581801246
ISBN 13: 9781581801248
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7 Essentials Of Graphic Design
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7 Essentials Of Graphic Design
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7 Essentials Of Graphic Design
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7 Essentials of Graphic Design
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7 Essentials of Graphic Design
Verlag:
Adams Media Corporation, 2001
ISBN 10: 1581801246
ISBN 13: 9781581801248
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The 7 Essentials of Graphic Design
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North Light Books 29/11/2001, 2001
ISBN 10: 1581801246
ISBN 13: 9781581801248
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