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Buchbeschreibung Zustand: Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp. Artikel-Nr. Q13L-00222
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Buchbeschreibung Zustand: As New. Like New condition. A near perfect copy that may have very minor cosmetic defects. Artikel-Nr. Z14A-02812
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Buchbeschreibung Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR002148928
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Buchbeschreibung Paperback. Zustand: Very Good. Creativity for Graphic Designers This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9781581800555
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Buchbeschreibung Zustand: VeryGood. Most items will be dispatched the same or the next working day. Artikel-Nr. wbs1625251551
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Buchbeschreibung Zustand: Sehr gut. 138 S. Ein gutes und sauberes Exemplar. - Techniken, die Kreativität anzukurbeln, nicht nur für Grafiker und mit vielen Beispielen aus der Praxis -- Inhalt: Preparing for Ideas -- Getting to the Message -- Thinking With an Open Mind -- Controlling the Creative Process -- Knowing Who the Client Is -- CASE STUDY: The Progressive Corporation Annual Report -- Preparing the Client for Creativity -- Client as Creativity Gatekeeper -- CASE STUDY: Brainstorm Managing Expectations -- Beyond the Client Interview -- Decompressing After the Interview -- Looking Beyond the Client for Information -- CASE STUDY: CD-ROM Packaging Marketing Program -- Defining the Boundaries for Creativity -- CASE STUDY: Mayo Clinic Pharmacist CD-ROM -- Processing the Information -- Understanding and Clarifying the Message -- Defining the Objective -- CASE STUDY: First Impression -- Positioning and Marketing Program Developing the Design Criteria Spinning the InformationCASE STUDY: Noranda Inc. Annual Report -- Getting to Ideas -- Brainstorming Alone -- Catching the Ideas -- More Is Better -- CASE STUDY: Visual Symbols Library on CD-ROM -- Follow an Uncharted Trail of Ideas -- Look to the Obvious -- Empty Your Brain of the Obvious -- CASE STUDY: DIFFA, Chicago Benefit -- Communications Program -- Know When and Where You Get Most of Your Ideas Give Yourself Some Parameters and Constraints Combining Ideas to Make New Ones Extremes and OppositesCASE STUDY: Mark Oldach Design -- Self-Promotion Program Know When to Go for a Walk -- Brainstorming in a Group -- Create a Haven for Innovation -- Look for the Creative Potential in all Projects, Big and Small -- Merging Words and Images_ -- CASE STUDY: Andersen Consulting, Marketing BrochureH -- for the Technology Assessment Group¦ -- Creative Word PlayI -- Collect Words -- CASE STUDY: Step 2 Identity and Kick-off Event Invitation -- Listen to the Words -- Organizing With Words -- Exploring Images -- CASE STUDY: Champion Paper "Imagination"Series -- Doodle and Sketch -- Choose Tools That Implement Creativity -- CASE STUDY: Warner Bros., Total Jazz CD Cover -- A Picture is Worth a Thousand Words -- Beyond Ideas -- When Do You Stop Brainstorming? The Voice of Judgment £orm'mg\Aea$ Into Solutions -- CASE STUDY: Posted Communications, Poster Series -- Growing Ideas -- Editing Ideas -- Evaluating Your Ideas -- Reviewing the Objectives -- Remembering the Design Criteria -- CASE STUDY: Jacor, Inc. Annual Report -- Editing: Transforming the Concept -- Editing: Eliminating -- CASE STUDY: Passport Brochure -- Adding Substance to Concept -- Voice, Vision and Viewpoint -- CASE STUDY: Museum of Contemporary Art Giant Book -- Risk Is Relative -- Identifying an Original Idea -- Understanding Style -- Style With Rationale -- Passion as a Creative Tool -- CASE STUDY: Cooper-Hewitt Museum Exhibit, -- Packaging the New Can You Be Too Creative? Identifying a Good Idea -- Can a Creative Solution Look Conservative, Even Boring? -- CASE STUDY: UCLA Summer Sessions Poster and -- Claes Oldenburg Catalog for Gemini G.E.L. -- Pushing Ideas -- Enhancing the Concept Through Implementation -- Grid -- Type -- CASE STUDY: Recycled Paper Promotion, Remarque Paper -- CASE STUDY: Identity Program for Marlene Marksl -- Identity Program for Linda Chryle Images Color Paper -- CASE STUDY: Caterpillar Capabilities Brochure Printing and Finishing Intuition -- CASE STUDY: Children's Book, journey: Travel Diary of a Daydreamer Accidents Contrast -- Sweating the Details Looking at the Big Picture -- Remember the Audience, In Spite of the Client -- Is the Design Working? -- Managing Client Expectations -- Controlling the Decision Making Process Creativity Begets Creativity. ISBN 158180055x Sprache: Englisch Gewicht in Gramm: 550 Mit zahlr. auch farb. Abb. - Broschiert. Artikel-Nr. 932243
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