Interactive TV Technology and Markets (Artech House Digital Audio and Video Library) - Hardcover

Srivastava, Hari Om

 
9781580533218: Interactive TV Technology and Markets (Artech House Digital Audio and Video Library)
Hardcover
ISBN 10: 1580533213 ISBN 13: 9781580533218
Verlag: Artech House Publishers, 2001

Inhaltsangabe

This forward-looking book focuses on interactive television and illustrates how it's changing the face of TV broadcasting. It provides important technical, strategic and creative expertise to assist the reader in the development of interactive systems, and his or her assessment of their future business potential. Learn how this new aesthetic, interactivity, has given rise to the development of unique design practices and embedding of extended codes and syntax in the programmes, and how bandwidth limitations associated with analogue TV signals are eliminated, as cable, satellite and terrestrial TV network operators switch to digital bandwidth, providing more interactive content, globally. Examples of content creation show how ITV programming enhances the educational and entertainment value of programmes, and how viewers are encouraged to order online goods and services featured in the programming.

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Über die Autorin bzw. den Autor

H.O. Srivastava is the director of All India Radio. He earned his Ph.D. in information systems from BITS, Pilani, India, Ph.D. in Chemistry from Poorvanchal University, India, and M.Sc. in Physics from Gorakhpur University, India.

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Verlag
Artech House Publishers
Erscheinungsdatum
2001
Sprache
Englisch
ISBN 10 
1580533213
ISBN 13 
9781580533218
Einband
Tapa dura
Anzahl der Seiten
432
Kontakt zum Hersteller
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Verantwortliche Person
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